News from the wild

Mr.Blue & Wild at Life – Fashion with Purpose

New Capsule Collection Supports Wildlife

Published on: March 19, 2025
Tagged: #

We’re happy to announce our new partnership with fashion brand Mr.Blue, who have just launched the Wildlife Purpose Capsule Collection.

Wildlife Purpose Collection – Fashion That Gives Back

Mr.Blue Wear Collection for Wild At Life

We’re happy to announce our new partnership with fashion brand Mr.Blue, who have just launched the Wildlife Purpose Capsule Collection – a line of clothing inspired by four of our rescued animal ambassadors: lioness Eva, lion George, giraffe Suleyman, and Sox from the Livingstone elephant herd.

Each piece in the collection features unique designs and comes with a QR code linking directly to the story behind these incredible animals and the mission of Wild at Life e.V.

While this project is still growing, from Mr.Blue supports our ongoing efforts to protect and rehabilitate wildlife with monthly contributions.

Thank you for supporting ethical fashion and making a difference for animals in need!

Lioness Eva
Lion Georges
The Livingstone Elephant Herd
Giraffe Suleyman

Spread the news!

Help us increasing social commitment in saving endangered wild species. Express your support by sharing this article in your favorite social media channel.

Facebook
Twitter
LinkedIn
Pinterest
WhatsApp
Email

You may also like...

Share this story!

Rhino Monitoring Update

March 14, 2026

Protecting rhinos requires constant monitoring, strong partnerships, and long-term commitment. Through our Rhinoceros Conservation and Rescue Project, Wild at Life e.V. works together with dedicated conservation partners on the ground in South Africa to protect endangered white rhinoceroses and their

Share this story!

Let Them Feel Safe Again

February 15, 2026

In Turkey, stray animals face unimaginable hardships every day—from scavenging for food to suffering from illness and injury. Many are victims of abuse, neglect, and cruel practices such as poisoning and mutilation. Recent government legislation allowing mass euthanasia of stray

Share this story!

Existing in a World That Doesn’t Want Them

January 25, 2026

City pigeons live a life few people truly see. Constant noise, traffic, hunger, cold, and danger are part of their everyday reality. Injuries are common, safe nesting places are rare, and survival often depends on luck rather than care. Yet

Share this story!

The Hidden Killer in the Bush

January 24, 2026

Snares are one of the biggest threats facing wildlife across Africa.Silent, cheap, and almost invisible, these wire traps are responsible for the suffering and death of millions of animals every year. Made from wire or steel cable, snares are easy

Share this story!

Caring Beyond Crisis: Our Work in Sri Lanka

December 20, 2025

Every year, we travel to Sri Lanka to care for animals who would otherwise have no help. Our work focuses on stray dogs and cats living on the beaches and in nearby areas we are responsible for. We provide regular

Share this story!

Wildlife Rescue on the Main

December 13, 2025

We work with a local Frankfurt-based wildlife charity called Projekt Oase – Mensch und Tier im Einklang e.V., which focuses on protecting and rescuing wild waterfowl and other birds along the Main River. Projekt Oase is a small but passionate

Search for more